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The reputation OS

Reputation,
run like a system.

One workspace for the boring-but-critical work of being well-spoken-of: requests, replies, surveys, social, phone — all rooted in your brand voice.

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FRI · 8:42 AM
Good morning, Mahad
Composite rating
4.78/5
+0.18 this week
Reviews · 7d
32
+22%
Requests sent
248
62% open
Replies
184
12 pending
AI INSIGHTS
Your replies to 1-star reviews are 2.4× more likely to flip a customer in 30 days.
3 new pending · auto-drafted by Haiku
Today's queue
★
3 reviews need reply
2 are 2★ or below
★
Recent voicemails
4 in last 24h
★
AI drafted 3 replies
Awaiting approval
TRUSTED BY 1,200+ LOCAL OPERATORS
FindLeak
Nomil
Greenboard
Northwind
Stellaris
Helios Co.
Bricklane
Sunrise
Brightway
Quill & Co.
Atlas POS
Pinecroft
FindLeak
Nomil
Greenboard
Northwind
Stellaris
Helios Co.
Bricklane
Sunrise
Brightway
Quill & Co.
Atlas POS
Pinecroft
HOW IT WORKS

Live in under 10 minutes.

No engineer, no consultant. The wizard walks you through connecting your first integration, uploading your brand voice, and turning on automation.

G
f
□
$
☏
1

Connect your business

One-click OAuth to Google Business, Facebook and your POS. We pull historical data so the AI has context from day one.

PDFService catalog.pdf
PDFBrand voice.docx
PDFRefund policy.pdf
78%
2

Train the AI on your voice

Upload your service catalog, brand guide and refund policy. The AI builds a voice model that matches your tone slider.

Invoice paid
Wait 2 hours
Send warm SMS
3

Turn on automations

Drag-and-drop rules. After a Square sale, wait 2 hours, send a warm post-visit SMS. Easy to author, easy to pause.

PRODUCT TOUR

This is the actual app.

Every screen below is rendered straight from the React components your team will see after sign-in — same design tokens, same components, same layouts. Sign in to use them with your data.

DASHBOARD
repulabs.com / dashboard
DASHBOARD · LAST 30 DAYS

Your reputation, in one place

RATING
4.8
↑ +0.2
REVIEWS · 30D
124
↑ +38%
REQUESTS SENT
412
↑ +12%
RESPONSE RATE
96%
2.1h avg
REVIEW VOLUME · 30d
NEW REVIEW · GOOGLE2m ago
Sarah M.

"Best coffee in the neighborhood. Friendly staff and quick service every time. Highly recommend the lavender latte."

REVIEWS INBOX
repulabs.com / reviews
REVIEW INBOX · NEEDS REPLY

Drafts ready for one-click approval

Jamie L.
8m ago

"Incredible food and service. The pad thai is everything I want in a Thai meal."

AI DRAFT · BRAND VOICE
Thank you so much, Jamie! We're thrilled you enjoyed the pad thai — our chef put serious love into that recipe. Hope to see you again soon!
EditApprove & post →
Marcus T.
1h ago

"Food was good but service was slow on Friday. Took 25 minutes for an iced coffee."

AI DRAFT · BRAND VOICE
Marcus, we're sorry the wait felt long — Fridays at peak hours are our busiest. We've added a second barista on weekends since to fix exactly this.
EditApprove & post →
QR STANDS
repulabs.com / qr
QR CODES · WEST VILLAGE

Counter stands turning scans into reviews

Scan to review
Blue Bottle West Village
4.8 · 403
CODE · BLUE-WV
● ACTIVE
Scans · 30d247
Reviews from QR62
Conversion25.1%
Last scan3m ago
PEAK HOURS
OUTREACH
repulabs.com / outreach
OUTREACH · SMS REQUEST

Ask for the review — 30 seconds after they leave

RECIPIENTAnna Chen · +1 (415) 555-0188
LOCATIONBlue Bottle · West Village
TEMPLATEPost-visit thank-you (SMS)
Hi Anna 👋 thanks for visiting Blue Bottle West Village today. If you had a great time, a quick review means everything → repulabs.com/r/BLUE-WV
Save draftSend SMS now →
Text Message · Today 2:14 PM
Hi Anna 👋 thanks for visiting Blue Bottle West Village today. If you had a great time, a quick review means everything →repulabs.com/r/BLUE-WV
AI PHONE
repulabs.com / phone
AI PHONE · LIVE CALL

Answer calls in your own voice, 24/7

+1 (415) 555-0144
Booking a table · started 2:14 PM
LIVE · 00:42
Hi, do you have a table for two tonight at 7?
Hey! Let me check… yes, I have a window-side table at 7:15 — would that work?
Yes, perfect. Under the name Casey.
Got it. Booked for Casey, 7:15 tonight, party of 2. Confirmation text on its way.
✓Booking written to Cal.com — Casey, 2 guests, 7:15 PM
ANALYTICS
repulabs.com / analytics
ANALYTICS · TOPIC TRENDS

What customers actually talk about

MENTION VOLUME · 90 DAYS
fast service
87
great coffee
64
friendly staff
51
slow at peak
19
loud music
8
THE PLATFORM

Six surfaces. One workspace.

Stop duct-taping six tools together. repulabs gives you the entire reputation stack in one place, with the same brand voice running through every reply.

AI · VOICE-MATCHED

AI replies in your voice

Trained on your brand guide, service catalog and refund policy. The AI drafts; you approve. Every reply sounds like your best manager wrote it.

JG
Judith G.
· 2h ago · Google

"Tried the new SPF formula — way more expensive and felt thicker than the old one. Not impressed for the price."

AI DRAFT

Judith — really appreciate the candid feedback, and sorry the new formula didn't land for you. We tightened the texture for better water resistance, but it's not for everyone. DM'd you a refund link and a sample of the lighter SKU.

AUTOMATION

Requests on autopilot

Trigger from POS, CRM or a calendar. Wait, then send a warm SMS or email.

Invoice paid
Wait 2 hours
Send warm SMS
UNIFIED INBOX

One inbox · every channel

Comments, DMs and live chat from every connected page in one keyboard-first view.

JG
Judith
Is this Australian made?
FB
BR
Brett
Why so expensive?
IG
TR
Theresa
Great service!
GG
HARDWARE

QR review stands

Counter cards and brass plaques that turn one scan into a 5-star review.

/r/AB12XY3Z
AI PHONE 2.0

AI phone receptionist

Answers every call in your cloned voice. Books appointments via Cal.com.

+1 415 555 0188
LIVE
“Hi, do you have any 2pm openings?”
“Yes — 2pm or 2:30pm. Want me to book?”
DISPUTE DEFENSE

Fight fake reviews

We file Google disputes for fake or abusive reviews. 71% removal rate.

Day 1Submitted
Day 3Sent to Google
Day 12Removed
WHY REPULABS

Stop renting six tools. Own one platform.

rrepulabsBEST FOR SMBs
Generic CRM
Review requests / mo
UnlimitedSpreadsheet copy-paste
AI replies in your brand voice
IncludedGeneric templates
Cross-channel inbox
IncludedSwitch between apps
AI phone receptionist
IncludedHire a part-timer
Dispute filing
IncludedSelf-serve only
Surveys with smart routing
UnlimitedGoogle Forms
QR review stands
IncludedMake in Canva
Integrations
20+API hacking
Setup time
6 minutesForever
4.6×
More reviews vs control
Average across 200 SMB pilots
71%
Dispute removal rate
Within 14 days, Google + Facebook
1.6s
Avg AI reply time
Approval-to-publish median
$48k
Annual revenue lift
Median per location, 12 months
INTEGRATIONS

Lives where your business already lives.

Native two-click connections to the platforms your reputation actually depends on — review hosts, social, payments, CRMs, and automation pipes.

Google
Meta
Instagram
LinkedIn
X (Twitter)
Stripe
Shopify
HubSpot
Mailchimp
QuickBooks
Square
Slack
Zapier
WhatsApp

And 30+ more via our connections marketplace — Zapier-bridged for anything we don’t natively support yet.

PRICING

Honest pricing. No per-seat surprises.

MonthlyAnnual −20%
STANDARD
Free
forever · 1 location
Start free
  • QR review cards & plaques
  • Up to 50 review requests / mo
  • Live Google feed
  • Basic spam filter
MOST POPULAR
PRO
$59.99/mo
per location · billed annually
Start 30-day trial
  • Everything in Standard
  • Unlimited review requests
  • AI-drafted replies in your voice
  • Cross-channel social scheduler
  • Surveys with AI polish
  • Premium dispute service
  • AI phone receptionist · 200 min
  • Priority support
SCALE
Custom
10+ locations · multi-brand
Talk to sales
  • Everything in Pro
  • SSO + SAML + audit logs
  • Multi-brand workspaces
  • Volume API access
  • Dedicated CSM
  • Custom voice clone

All plans include a 30-day free trial. No card required to start.

LOVED BY OPERATORS

From hi-vis tradies to D2C founders.

“We went from 8 reviews a month to 47, and our rating ticked up to 4.8. The AI sounds like me on a good day.”

MA
Mahad Ali
Founder · FindLeak

“Receptionist used to spend 90 minutes a day on review follow-ups. Now it's automated and she's free for actual patients.”

PR
Priya Reddy
Director · Greenboard Clinic

“The dispute service alone is worth it. Got two fake 1-star reviews removed in under two weeks.”

DO
Daniel Okafor
Owner · Northwind Restaurant
SECURITY & COMPLIANCE

Enterprise-grade security for small business prices.

AES-256 at rest, TLS 1.3 in transit

Every byte of customer data, encrypted by default — including the OAuth tokens we hold for your integrations.

SOC 2 Type II

Independently audited security controls. DPA available on request, including GDPR + CCPA addenda.

No model training on your data

Your customer data never leaves your tenant. We use Anthropic's no-training data agreement for every API call.

COMPLIANCE BADGES
SOC 2
GDPR
HIPAA
add-on
ISO 27001
PCI DSS
APP
Australian
All systems operational · status.repulabs.com
FAQ

Common questions.

How quickly can I set up repulabs?
Most teams are sending automated requests within 6 minutes. Connect Google Business, plug in one POS or CRM, and the wizard does the rest.
Does the AI actually sound like me?
It learns from your service catalog, brand guide and refund policy. After 50–100 manual approvals it matches your voice closely enough that most operators stop editing drafts entirely.
Can I use the AI receptionist with my existing phone number?
Yes. We provide a new number you can either advertise directly or forward your existing line to. Calls are recorded, transcribed and synced to your CRM.
Is my customer data secure?
AES-256 at rest, TLS 1.3 in transit, SOC 2 Type II audited. Your data never trains a shared model. Full DPA available on request.
Can I cancel anytime?
Yes — one click from Settings → Subscription. We don't lock you in with annual-only billing, and prorated refunds are handled within one business day.
GET STARTED

The reputation OS
your business deserves.

Start 30-day free trialBook a demo
No card requiredSet up in 6 minutesCancel anytime