Brand assets
The Repulabs brand kit.
Use freely in editorial, partner, and integration contexts. Don't recolor the wordmark or place it on backgrounds with less than 4.5:1 contrast.
Logo
MARK ON DARK · USE WITH CARE
Color palette
Ink
#0B0D0E
Primary text + dark surfaces
Primary
#2563EB
CTAs, accents, brand wordmark
Mint 50
#ECFDF7
Success backgrounds + pill chips
Surface
#FFFFFF
Cards, panels
Surface 2
#FAFBF8
Page backgrounds
Line
#ECEEEA
Borders, dividers
Usage guidelines
- ✅ Use the wordmark with the favicon to its left, lockup gap set to ~22% of mark height (handled automatically by the
<Logo>component in our codebase). - ✅ Use the wordmark in original color (ink with the “labs” suffix in brand primary blue) on light backgrounds with 4.5:1+ contrast.
- ❌ Don’t rotate, skew, recolor, outline, or apply effects to the mark or wordmark.
- ❌ Don’t place the wordmark over busy imagery or backgrounds that drop the contrast ratio below 4.5:1.
- ❌ Don’t imply endorsement — use of brand assets does not signal partnership unless explicitly authorized.